Health Update: Health, wellness firm pays N31b to distributors – What Experts Say

Global health and wellness firm, NeoLife paid a N31 billion to its Nigerian distributors in 2025, up from N18 billion the previous year, underscoring growth in its local operations, company executives have said.

The payout was announced at NeoLife’s RISE meeting in Lagos, an event that kicks off the company’s business calendar each year and brings together distributors in Nigeria.

Vice President of Field Development in West Africa, Olusanmi Asalu, said the sharp rise in payouts reflects the expanding scale of NeoLife’s business in Nigeria and the growing earning capacity of its distributor network.

“In 2025, we paid out N31 billion to distributors in Nigeria,” Asalu said.

“That figure rose from N18 billion in 2024 to N31 billion in 2025, showing that our business is getting bigger, bolder, and brighter.”

He encouraged distributors to build their businesses ethically and with a mindset, noting that sustainable growth depends on integrity and compliance with standards.

“This is the time to build the right way to build with integrity and with a long-term vision at heart,” Asalu said.

“When we build with integrity, success follows. As we build honestly and correctly, this business has no limit to what it can pay out.”

NeoLife, global wellness and nutrition firm with operations in over 50 nations, offers supplements, weight management products, and eco-friendly home care solutions. Nigeria remains one of its key growth markets in Africa.

Asalu said the RISE meeting is one of several major events organised annually to support distributors and track performance across the year. According to him, the company holds eight RISE meetings nationwide at the start of the year, followed by a Mid-Year Rally in July to review progress and celebrate achievements from the first half of the year.

The company also hosts an Impact Summit at year-end, which highlights cumulative achievements recorded throughout the year, alongside monthly opportunity meetings designed to support distributor engagement and business development.

At the Lagos event, NeoLife also reinforced its policies on ethical promotion and brand representation, amid concerns about misleading product claims and unauthorised sales channels.

In his presentation, Director of Field Support, Nigeria, Adesina Mustapha, warned distributors against misrepresenting the company on social media or implying they are official spokespersons.

“When using any social media platform, it is important to remember that you are not only representing yourself but also NeoLife as a company,” Mustapha said.

“We like to maintain a high standard of ethics and uphold our good reputation.”

He added that distributors were not permitted under any circumstances to create social media accounts or handles that suggest they are official company accounts or that they are speaking on behalf of NeoLife.

NeoLife also raised concerns over unauthorised individuals listing its products on platforms such as Facebook, Instagram, Jumia and Konga, bypassing official channels and violating its distribution policy.