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Burberry‘s new campaign features a very starry cast that includes Jonathan Bailey, Teyana Taylor, Kendall Jenner and more.
To celebrate its 170th anniversary, the fashion brand has launched a campaign centered around its iconic trench.
Burberry‘s Chief Creative Officer, Daniel Lee, said in a statement, “To celebrate the Burberry trench, an icon of British style and fashion, we invited friends from across the creative world to bring it to life. Think of it as a tribute to Burberry – a symbol of British style and craftsmanship – and a thank you to the skilled individuals behind every coat.”
Also pictured in the campaign are Daisy Edgar-Jones, Kate Moss, Kid Cudi, Kristin Scott Thomas, Matthew Macfadyen, and Rosie Huntington-Whiteley.
The cast is rounded out by Agyness Deyn, Alva Claire, Bright, Eberechi Eze, Erin O’Connor, Hikaru Utada, Iris Lasnet, J.Y. Park, Jack Draper, Karen Elson, Little Simz, Reece Clarke, Sora Choi, and Wu Lei.
“The Burberry trench coat stands as one of the most iconic signifiers of our brand, and this campaign tells its timeless story – a story rooted in the craftsmanship, innovation and authenticity that have defined us for 170 years,” says Joshua Schulman, Chief Executive Officer. “It celebrates Burberry’s enduring global resonance through a design deeply woven into British style and culture, inspiring people across generations to express their individuality while remaining unmistakably Burberry.”
Browse through the gallery for all of the campaign pics…
