Trending Now: This entertainment story covers the latest buzz, reactions, and updates surrounding Trending Now: Brooklyn Beckham’s IG attack on David and Victoria spotlights celebrity name trademarks – Fans React..
“Brand Beckham” always comes first, Brooklyn Beckham said in an Instagram outburst against his parents, David and Victoria, last week, that shone a spotlight on the legal protections a growing number of famous families attach to their own names.
UK filings show the names of David and Victoria’s four children are registered as trademarks, with Victoria listed as owner in her capacity as a parent and guardian. Brooklyn’s name was registered as a trademark in Britain in 2016, when he was 17.
Brooklyn’s registration, covering beauty, cosmetics, clothing, toys and entertainment, and other classes, according to the UK Intellectual Property Office, will expire in December.